Section
Email & deliverability
Newsletters, HTML email, SPF/DKIM/DMARC and inbox placement.
Email & deliverability
SPF, DKIM and DMARC: the authentication baseline that decides whether your email arrives
Google, Yahoo and Microsoft now require full authentication. What SPF, DKIM and DMARC cover, the order to deploy them, and…
Email & deliverability
HTML email: what still works in mail clients
Outlook still renders with the Word engine, Gmail rewrites styles, dark mode inverts colours. The real state of HTML email…
Email & deliverability
Deliverability: the six causes of spam placement that actually occur
Authentication in place and messages still in junk: the six real causes, in the order they appear, and the diagnostic…